A treatment that worked, made available to everyone

Dr. Bhutani is our co-founder and Chief Medical Officer. She is the CEO and Medical Director for Synergy Dermatology in San Francisco, CA and a fellow of the American Academy of Dermatology. In addition to seeing patients, she is an Associate Clinical Professor in the Department of Dermatology at UCSF and the former Director of the Clinical Trials Unit for the department.

Dr. Bhutani completed her medical degree at the University of Southern California's Keck School of Medicine. She completed a residency in dermatology at UCSF, where she later completed a master of advanced study degree in clinical research.

Dr. Om is a board-certified dermatologist and our medical director. He has completed an ACGME/ACMS Mohs Micrographic Surgery Fellowship in Santa Monica, California and has authored a number of publications in peer-reviewed journals. Dr. Om has a passion for exploring how technology can be leveraged to make dermatology treatments more accessible for patients.

Dr. Om completed his medical degree at the Medical University of South Carolina and his residency in dermatology at Florida State University.

Sarah has 30 years of experience as a registered nurse. She ran a modified Goeckerman program for 10 years where she would take care of up to 17 patients a day. She specialized in phototherapy and topicals, such as crude coal tar. Sarah has a true passion for treating psoriasis and eczema patients and understands the dynamics of chronic skin diseases.

Sarah attended Loma Linda University and graduated from Pacific Union College where she obtained her R.N. and a B.S. in Public Health Nursing.

Liz brings over 20 years of experience as a medical assistant, having honed her skills at UCSF in their Goeckerman program. Throughout her career, Liz has demonstrated a commitment to helping patients with chronic skin conditions, such as psoriasis and eczema. Her expertise not only covers an understanding of Goeckerman therapy but also emphasizes a compassionate approach to every patient.

Fluent in Spanish, Liz can communicate and connect with a diverse patient base, ensuring patients feel supported and understood throughout their treatment journey. She holds a Medical Assistant Certification from Western Career College.

Dr. Liao is our co-founder and Scientific Advisory Board member. He is the Vice-Chair of Research at the UCSF Department of Dermatology and serves as the Director of the UCSF Psoriasis and Skin Treatment Center. He is involved in a number of research studies on new therapies for psoriasis and eczema. He also serves as the Co-Chair for the Group for Research and Assessment of Psoriasis and Psoriatic Arthritis Research Committee and member of the National Psoriasis Foundation's Medical Board and Scientific Advisory Committee.

Dr. Liao earned his medical degree at Harvard Medical School. He completed his residency in dermatology at UCSF.

Shawn is our co-founder and practice manager.

Shawn received an MSc in International Health Policy from the London School of Economics and an MBA from the University of Chicago Booth School of Business.